marketing
services
There
are many variables that go into the marketing of a solid Yellow Pages
program. Our first priority is understanding how your business works.
Then we work with you to determine an advertising strategy that will
provide the greatest return on your investment.
TelXtra
offers a variety of marketing support services:
- Zip
Code to Directory List
-
Directory to Zip Code List
-
Zip Code Radius Study
-
Tear Page Studies for Effective Competitive Analysis
- Directory
/Town or County Coverage Reports
-
Directory Close and Issue Reports
-
Client Advertising Schedule
-
Participation Reports
-
Projected Billing Reports
-
Profile Reports-SIC Code or Demographics data by Zip Code, Directory,
and within various Geographic Levels (County, ADI, DMA, and MSA)
- Publisher
Incentive Programs-Provides a detailed listing of the Special
Offer Data (Publisher Promotions) that are available for a given
directory
-
Yellow Pages Usage Statistics
-
Promotional Material to Increase Participation
-
Metered Testing Programs
-
Mailing Lists
TelXtra
offers extensive client marketing services, but we don't stop there.
We can provide you with easy-to-read computer mapping based on marketing
data. TelXtra also has access to a full service in-house art department
which designs ads that inform, convey your style, and most importantly,
your message.
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